NPD Group – 82% of US Kids Ages 2-17 Are Gamers
Friday, December 4, 2009
If you wondered just how interested kids are in video games, NPD group has some numbers for you.
According a December 2, 2009 press release, NPD reveals data from a Kids and Gaming survey conducted in September 2009:
- 82% of US kids ages 2-17 are gamers (a total of 55.7 million)
- Ages 2-5 are the smallest group making up 9.7 million
- Ages 9-11 are the largest group making up 12.4 million
- Ages 12-14 play the most at 10.6 hours/wk
- Kids game on an average of 2.5 systems
- Over 51% of these kids play games online
NPD also interestingly stated that video game use in teens declined probably due to school work, parent imposed time limits, and other interests.
The survey was conducted online of 5,000 participants.